Only in Louisville
Fresh Sparkling Tap Water for Your Business Event
By Rachel Reynolds
Local business owners and event planners listen up!
Did you know you can have sparkling cold water provided at your event free of charge? Through the Purely Local Business Initiative, Louisville Water Company can provide 5-gallon self-serve coolers and biodegradable cups or even a tap water dispensing mobile unit, depending on the size of your event.
“Our local community does a great job of supporting local businesses,” says Christy Ray, public relations specialist at Louisville Water Company. “Obviously these businesses are our customers and we really want to help them succeed.”
For smaller events like fundraisers or workshops, Ray says the “Fill and Chill” program provides environment-friendly water coolers and cups. All you need to do is fill them up with pure tap! For bigger events like outdoor festivals, the “Louisville pure tap® to GO” team will connect a mobile unit to the water supply line for a continuous supply of drinking water.
“We want to make sure you have ice cold water to serve your guests,” Ray says. “It’s a completely free program. We’ll even help promote your business through our web site and social media channels.”
The initiative helps cut event-planning costs and promotes sustainability by eliminating the need to buy and serve bottled water.
Several local businesses and non-profits are already participating.
The Comfy Cow has a pure tap branded water fountain and uses local water when making its sorbet. Nancy’s Bagels and Modern Family Dentistry are also taking advantage of the program. Fleet Feet has a branded cooler and Yang Kee Noodle also provides branded tap water to its guests. Old Louisville Brewery uses local water when making its beer, and Angel’s Envy, a distillery near Slugger Field, promotes using local water in the production of its spirits. Heine Bros. kicked off its partnership by giving out pure tap reusable bottles on National Coffee Day.
Even dancers stay on their toes with fresh water provided by Louisville Water Company.
“At the Louisville Ballet, they understand the importance of keeping tap water available for their dancers to stay hydrated during practices and performances,” Ray says.
Louisville Water doesn’t bottle its water for events because it wants to encourage environmental stewardship, Ray says. Instead, it sponsors a BYOB Campaign in which event goers bring their own water bottles to fill and refill for free. “You’ll find us at a variety of events throughout our service area from WFPK Waterfront Wednesday concerts to Foxhollow Farm’s Annual Farm Fest to Bernheim Forest -- we deploy our mobile units to nearly 100 events a year.”
“We’re really trying to eliminate that single-use plastic water bottle waste,” Ray says. “We’re reminding everyone that you don’t need to buy bottled water at the store because this plastic later pollutes oceans, fields and waterways. You have great-tasting tap water at your fingertips, so save your money and the earth by getting back to the tap.”
Every year, 8 million metric tons of plastic ends up in the world’s oceans, according to Time magazine. That’s the equivalent to five grocery bags filled with plastic for every foot of coastline. That figure could increase ten-fold over the next 10 years if actions are not taken.
“We know customers care about the environment,” Ray says, “so we help them understand how a small action like choosing tap water over bottled water can have a big impact.”
Whether it’s home, work or play, Louisville Water has a way to help you serve tap water that’s so good they gave it a name – Louisville pure tap®.
Anyone interested in the free programs can make their request online at Louisvillepuretap.com. Bottoms up!
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